Increase conversation rate by more then 50%.

Unilever is a global company selling fast-moving consumer goods. Their purpose is to make sustainable living a commonplace.

The Project

Explore how Unilever India leveraged our continuous data management program in a growing segment of their food division with the help of a dedicated team of data scientist to win back the control of their customer data alongside a multitude of customer data touchpoint. With the result that increases their customer data quality on the so called DQI by 30% in the course of 3 years.

The Impact

Vsolution helped us to set up a very comprehensive data management methodology plus the necessary data controls to get back on our feeds. We have worked with a dedicated team set up now for more then 3 years and are more then impressed about the consistency in quality of the work provided by the team. The mgmt. is always going the extra mile and is providing us a great direct support channel. Ankush Seth Commercial Operations Manager